diff --git a/{{cookiecutter.project_slug}}/docs/Makefile b/{{cookiecutter.project_slug}}/docs/Makefile
index 9e0e4d6c0..cf080e476 100644
--- a/{{cookiecutter.project_slug}}/docs/Makefile
+++ b/{{cookiecutter.project_slug}}/docs/Makefile
@@ -13,11 +13,11 @@ APP = /app
 APP = ../{{cookiecutter.project_slug}}
 {% endif %}
 
-.PHONY: html livehtml apidocs Makefile
+.PHONY: help livehtml apidocs Makefile
 
-# Put it first so that "make" without argument is like "make html".
-html:
-	@$(SPHINXBUILD) -M html "$(SOURCEDIR)" "$(BUILDDIR)" $(SPHINXOPTS) $(O) -c .
+# Put it first so that "make" without argument is like "make help".
+help:
+	@$(SPHINXBUILD) -M help "$(SOURCEDIR)" "$(BUILDDIR)" $(SPHINXOPTS) $(O) -c .
 
 # Build, watch and serve docs with live reload
 livehtml:
diff --git a/{{cookiecutter.project_slug}}/docs/make.bat b/{{cookiecutter.project_slug}}/docs/make.bat
index fbf6eb45f..c57e5829c 100644
--- a/{{cookiecutter.project_slug}}/docs/make.bat
+++ b/{{cookiecutter.project_slug}}/docs/make.bat
@@ -12,7 +12,7 @@ set SOURCEDIR=_source
 set BUILDDIR=_build
 set APP=..\{{cookiecutter.project_slug}}
 
-if "%1" == "" goto html
+if "%1" == "" goto help
 
 %SPHINXBUILD% >NUL 2>NUL
 if errorlevel 9009 (
@@ -39,8 +39,8 @@ GOTO :EOF
 sphinx-apidoc -o %SOURCEDIR%/api %APP%
 GOTO :EOF
 
-:html
-%SPHINXBUILD% -b html %SOURCEDIR% %BUILDDIR% %SPHINXOPTS% %O%
+:help
+%SPHINXBUILD% -M help %SOURCEDIR% %BUILDDIR% %SPHINXOPTS% %O%
 
 :end
 popd