diff --git a/README.rst b/README.rst
index 6a114aef..b27ab9da 100644
--- a/README.rst
+++ b/README.rst
@@ -16,12 +16,14 @@ Powered by Cookiecutter_, Cookiecutter Django is a framework for jumpstarting pr
 
 * Documentation: https://cookiecutter-django.readthedocs.io/en/latest/
 * See Troubleshooting_ for common errors and obstacles
+* If you have problems with Cookiecutter Django, please open issues_ before sending emails to the maintainers. You will get a much, MUCH faster response.
 
 .. _cookiecutter: https://github.com/audreyr/cookiecutter
 
 .. _Troubleshooting: https://cookiecutter-django.readthedocs.io/en/latest/troubleshooting.html
 
 .. _528: https://github.com/pydanny/cookiecutter-django/issues/528#issuecomment-212650373
+.. _issues: https://github.com/pydanny/cookiecutter-django/issues/new
 
 Features
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