diff --git a/rest_framework/fields.py b/rest_framework/fields.py
index a80862e8c..65818a750 100644
--- a/rest_framework/fields.py
+++ b/rest_framework/fields.py
@@ -639,20 +639,37 @@ class URLField(CharField):
 
 
 class UUIDField(Field):
+    valid_formats = ('hex_verbose', 'hex', 'int', 'urn')
+
     default_error_messages = {
         'invalid': _('"{value}" is not a valid UUID.'),
     }
 
+    def __init__(self, **kwargs):
+        self.uuid_format = kwargs.pop('format', None) or 'hex_verbose'
+        if self.uuid_format not in self.valid_formats:
+            raise ValueError(
+                'Invalid format for uuid representation. '
+                'Must be one of "{0}"'.format('", "'.join(self.valid_formats))
+            )
+        super(UUIDField, self).__init__(**kwargs)
+
     def to_internal_value(self, data):
         if not isinstance(data, uuid.UUID):
             try:
-                return uuid.UUID(data)
+                if self.uuid_format == 'int':
+                    return uuid.UUID(int=data)
+                else:
+                    return uuid.UUID(hex=data)
             except (ValueError, TypeError):
                 self.fail('invalid', value=data)
         return data
 
     def to_representation(self, value):
-        return str(value)
+        if self.uuid_format == 'hex_verbose':
+            return str(value)
+        else:
+            return getattr(value, self.uuid_format)
 
 
 # Number types...
diff --git a/tests/test_fields.py b/tests/test_fields.py
index 1aa528da6..63288e372 100644
--- a/tests/test_fields.py
+++ b/tests/test_fields.py
@@ -526,7 +526,8 @@ class TestUUIDField(FieldValues):
     """
     valid_inputs = {
         '825d7aeb-05a9-45b5-a5b7-05df87923cda': uuid.UUID('825d7aeb-05a9-45b5-a5b7-05df87923cda'),
-        '825d7aeb05a945b5a5b705df87923cda': uuid.UUID('825d7aeb-05a9-45b5-a5b7-05df87923cda')
+        '825d7aeb05a945b5a5b705df87923cda': uuid.UUID('825d7aeb-05a9-45b5-a5b7-05df87923cda'),
+        'urn:uuid:213b7d9b-244f-410d-828c-dabce7a2615d': uuid.UUID('213b7d9b-244f-410d-828c-dabce7a2615d'),
     }
     invalid_inputs = {
         '825d7aeb-05a9-45b5-a5b7': ['"825d7aeb-05a9-45b5-a5b7" is not a valid UUID.']
@@ -536,6 +537,18 @@ class TestUUIDField(FieldValues):
     }
     field = serializers.UUIDField()
 
+    def _test_format(self, uuid_format, formatted_uuid_0):
+        field = serializers.UUIDField(format=uuid_format)
+        assert field.to_representation(uuid.UUID(int=0)) == formatted_uuid_0
+        assert field.to_internal_value(formatted_uuid_0) == uuid.UUID(int=0)
+
+    def test_formats(self):
+        self._test_format('int', 0)
+        self._test_format(None, '00000000-0000-0000-0000-000000000000')
+        self._test_format('hex_verbose', '00000000-0000-0000-0000-000000000000')
+        self._test_format('urn', 'urn:uuid:00000000-0000-0000-0000-000000000000')
+        self._test_format('hex', '0' * 32)
+
 
 # Number types...