diff --git a/rest_framework/schemas/generators.py b/rest_framework/schemas/generators.py
index 736d9d419..3e927527c 100644
--- a/rest_framework/schemas/generators.py
+++ b/rest_framework/schemas/generators.py
@@ -150,7 +150,7 @@ class EndpointEnumerator(object):
             return False  # Ignore anything except REST framework views.
 
         if hasattr(callback.cls, 'exclude_from_schema'):
-            fmt = ("The `{}.exclude_from_schema` is pending deprecation. "
+            fmt = ("The `{}.exclude_from_schema` attribute is pending deprecation. "
                    "Set `schema = None` instead.")
             msg = fmt.format(callback.cls.__name__)
             warnings.warn(msg, PendingDeprecationWarning)
diff --git a/tests/test_schemas.py b/tests/test_schemas.py
index 786db593b..184401a86 100644
--- a/tests/test_schemas.py
+++ b/tests/test_schemas.py
@@ -717,6 +717,6 @@ class SchemaGenerationExclusionTests(TestCase):
 
         assert len(record) == 1
         assert str(record[0].message) == (
-            "The `OldFashionedExcludedView.exclude_from_schema` is "
+            "The `OldFashionedExcludedView.exclude_from_schema` attribute is "
             "pending deprecation. Set `schema = None` instead."
         )