diff --git a/README.rst b/README.rst
index 87ddda12f..bab895dde 100644
--- a/README.rst
+++ b/README.rst
@@ -49,7 +49,7 @@ You can install Pillow with ``pip``::
 
     $ pip install Pillow
 
-Or ``easy_install`` (for installing eggs, as pip does not support them)::
+Or ``easy_install`` (for installing `Python Eggs <http://peak.telecommunity.com/DevCenter/PythonEggs>`_, as pip does not support them)::
 
     $ easy_install Pillow