diff --git a/.github/ISSUE_TEMPLATE.md b/.github/ISSUE_TEMPLATE.md
index eff9824bb..115f6135d 100644
--- a/.github/ISSUE_TEMPLATE.md
+++ b/.github/ISSUE_TEMPLATE.md
@@ -2,6 +2,40 @@
 name: Issue report
 about: Create a report to help us improve Pillow
 ---
+
+<!--
+Thank you for reporting an issue.
+
+Follow these guidelines to ensure your issue is handled properly.
+
+If you have a ...
+
+1.  General question: consider asking the question on Stack Overflow
+    with the python-imaging-library tag:
+
+    * https://stackoverflow.com/questions/tagged/python-imaging-library
+
+    Do not ask a question in both places.
+
+    If you think you have found a bug or have an unexplained exception
+    then file a bug report here.
+
+2.  Bug report: include a self-contained, copy-pastable example that
+    generates the issue if possible. Be concise with code posted.
+    Guidelines on how to provide a good bug report:
+
+    * https://stackoverflow.com/help/mcve
+
+    Bug reports which follow these guidelines are easier to diagnose,
+    and are often handled much more quickly.
+
+3.  Feature request: do a quick search of existing issues
+    to make sure this has not been asked before.
+
+We know asking good questions takes effort, and we appreciate your time.
+Thank you.
+-->
+
 ### What did you do?
 
 ### What did you expect to happen?
@@ -14,9 +48,11 @@ about: Create a report to help us improve Pillow
 * Python: 
 * Pillow: 
 
+<!--
 Please include **code** that reproduces the issue and whenever possible, an **image** that demonstrates the issue. Please upload images to GitHub, not to third-party file hosting sites. If necessary, add the image to a zip or tar archive.
 
-The best reproductions are self-contained scripts with minimal dependencies. If you are using a framework such as plone, Django, or buildout, try to replicate the issue just using Pillow.
+The best reproductions are self-contained scripts with minimal dependencies. If you are using a framework such as Plone, Django, or Buildout, try to replicate the issue just using Pillow.
+-->
 
 ```python
 code goes here